I Sold Silver to a Couple 11 Year Olds: Silver Circle’s Success with the Youngsters
April 27th, 2012My goal as the Marketing Manager of this production company is to make sure every ear and eye within reach learns about our movie, and more importantly our message. The movie is about rebellion, love, and corruption. It sticks with you, no matter what economic level of interest you come from. This movie is meant to rewire the way you think about money, government, and the world around you, but simultaneously it will make you chuckle and speed your heart rate with its well-written story.
The plus side of traveling around to many cities in the U.S. to market the film are the young minds I interact with. Some of the biggest promotional shows we attend are comic conventions, made up of families, youngsters, tween, adults, and even a senior citizen in a cape from time to time. I’d have to say though, the youngsters (5-10 year olds) and tweens are my personal favorite to interact with. The first question I get from them after the excitement of free stuff and wheel spinning that happens at our booth is mostly “What does End the Fed mean?” or “Why are you burning a hundred dollar bill in your poster?”. It’s the perfect, honest entrance to the sound money conversation, one unlikely to happen with adults. I have a couple specific stories from these comic conventions where I’ve had the pleasure of exposing the Federal Reserve to young minds for the first time. I’ve also sold them silver. It’s an amazing feeling, and I hope with the success of this film, it only continues.
October 2010: We were exhibiting at the ginormous New York Comic Con for the first time and holding a screaming contest, . I thankfully captured part of the conversation with a young man who wanted to know about the silver on the table. He preceded to tell me that the President and Congress control the money…and “everybody but the taxpayer.” It was overwhelming to hear such a young kid talking like this. It’s obvious to me he heard it from a parental figure or guardian, unless he’s on youtube and happening upon fiscally-conservative, financial videos. I continued by telling him about the Federal Reserve and asked him if he’d like to hold the silver, he said yes. From there I marked on my internal tally sheet the seeds I have planted with the younger generation.
April 2012: It’s routine as of late to pack up the goods, ship out any materials, and make our way out of town to spend a weekend telling people about Silver Circle and the release. Little did I know this weekend would be super awesome and rewarding. We were in the “Windy City” for the Comic & Pop Culture Event, C2E2. The expected attendance was over 40K, and two 11 year olds stood out as my favorite attendees by far. A group of, what seemed to be, baseball players came bulldozing into our booth wanting to spin the wheel and win some prizes. They bombarded me with questions like a group of tots would: “What’s that?” “Why this?” “Who’s that?” Usually I would be somewhat annoyed but they were just so darn persistent about money and the silver on the table. Before I knew it, I was selling a tenth ounce of silver to two of the boys. I had to catch it on camera, just so you all would believe me later.
Later in April 2012: Only a little more than a week later we were working our hometown convention, Boston Comic Con, and the halls were PACKED with people, young and old. We have our Ron Paul poster sitting up at the booth, not to be aggressively political, but because we are still so psyched about the product placement. A seven year old walked past the booth and asked, “Hey is that Ron Paul?” My jaw dropped as I looked up to his dad’s face who brushed off his son’s discovery like it was no big deal. Naturally I told the kid he could have whatever prize he wanted at our booth and asked him how he knew about Ron Paul. Once again I had a chance to connect with a young mind and help his intellectual seed blossom a bit more.
I never thought I’d be so happy to talk to grade school kids about economics and world news. There’s something incredibly nerdy and twisted about that, but I don’t care, it’s my job and I love it. Now onto more conventions to expand the audience for Silver Circle and the audience for sound money policies and personal economic decisions.